OSRAM: Innovative Lighting

OSRAM: Innovative Lighting

Client: OSRAM GmbH
Campaign/Project: Wuhan/Suzhou, China & Bilbao, Spain – Lighting Installation
Locations: Wuhan and Suzhou,China & Bilbao, Spain
Photographers: For China both locations shot by Daniel Zheng and his production team, Daniel’s specialties include: architectural photography, portraiture, corporate lifestyle, videography and drone. David Cabrera shot San Mames. David is proficient in both architectural photography and is an expert in aerial photography from helicopters and videography.

WHAT: OSRAM are multinational lighting manufacturer based in Germany, they asked us to illustrate their latest and most innovative lighting projects from around the World with both stills, video and drone footage, including the Wuhan Two Rivers and Four Banks project which saw OSRAM install lighting into 300 buildings across 20 km creating one giant LED screen spanning both sides of the Wuhan city port area in China, the Suzhou Middle Ring Expressway installation in China and Atletico Bilbao’s San Mames football stadium in Bilbao, Spain.

HOW: Each of these projects evolved prior to the installations being completed by OSRAM and were all shot just prior to the opening of each. Alongside our videographers, we planned in hand with OSRAM’s local support team to capture each location during the course of a 3 day time period, in the case of the China shoots, drones were flown over the sites to bring stunning new viewpoints and truly showcase the majesty of the lighting innovations. Upon capture our videographers returned to collate all the material and weave in the branding and music to produce innovative and informative final videos

April 17, 2017

in Video