Adidas: #mygirls Campaign
Adidas: #mygirls Campaign
Client: Adidas
Campaign/Project: Adidas: #mygirls Campaign
Locations: Brazil, Nigeria, Slovakia, South Africa
Photographer: Jonathan Torgovnik
Commissioned by Adidas AG, Jonathan Torgovnik undertook 4 shoots for the Adidas campaign “all in for #mygirls”, designed to support encourage girls to reach new heights both in sport and life, which ran globally as part of the brand’s biggest marketing campaign.
Jonathan documented pro women’s soccer in Lagos, Nigeria, Olympic Divers in Rio de Janeiro, Brazil, rhythmic gymnastics in Bratislava, Slovakia and both pro field hockey & soccer players in Cape Town, South Africa. The resulting work has run as a campaign online and in print.
April 17, 2017
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